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Data. Execution. Growth. No Bullshit.

We help businesses scale with performance marketing that actually works. Paid ads, SEO, conversion optimization, reporting. Real strategy, real results, zero fluff.

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$0
Managed Ad Spend
Meta, Google, LinkedIn
0
Performance Marketing
Years in the trenches
0
Businesses Grown
Real revenue, real results
0
Continents Served
US, Europe, Asia
Platforms We Work With
Meta Ads Google Ads LinkedIn Ads Outbrain Taboola WordPress Shopify HubSpot GA4 SEMrush
How We Work

We gather data. Then we execute.

Most agencies guess. We don't. Every campaign, every decision, every dollar is backed by real data from your business and your industry.

01 — AUDIT

We analyze everything

Ad accounts, website, analytics, SEO, conversion data. We dig into every corner of your marketing to find what's working and what's broken.

02 — BENCHMARK

We compare to your industry

Your CPL, CTR, conversion rate, and ROI compared against benchmarks from $10M+ in managed spend across multiple industries. You'll know exactly where you stand. Quantifiable, not theoretical.

03 — EXECUTE

We run and scale

Build the strategy, launch campaigns, optimize weekly, report monthly. We handle everything end to end, with specialists assigned to each channel.

What We Do

Full-service growth, built for results.

Whether you need one service or a complete growth system, we have specialists for every channel. Most clients come for one thing and end up scaling their entire funnel with us.

01 / WEBSITE & CRO

Website & Conversion Optimization

Your site's either converting or losing money. We audit your funnel, identify bottlenecks, redesign pages, and A/B test what works. WordPress, Shopify, custom builds. Higher conversion means more revenue from the same traffic.

WordPress Landing Pages A/B Testing Funnel Audit
02 / MEDIA BUYING

Paid Advertising

Meta, Google, Bing, LinkedIn, TikTok, and native platforms (Taboola, Outbrain). We set up campaigns right, optimize the funnel, and scale what works. Lead gen, e-commerce, app installs, B2B.

Meta Ads Google Ads LinkedIn Outbrain Taboola
03 / SEO & CONTENT

SEO & Content Strategy

Keyword research, technical SEO, on-page optimization, and content that ranks. We build organic traffic that actually converts, not just vanity rankings.

Technical SEO Content Local SEO Link Building
04 / ANALYTICS & REPORTING

Integration & Reporting

Connect your ads, analytics, CRM, and sales data in one place. Automated dashboards, weekly insights, and custom reports. Know what's working without digging through platforms.

GA4 Google Sheets CRM Dashboards
05 / EMAIL & LIFECYCLE

Email, SMS & Retention

Plug the leaky bucket. Most leads don't convert on first click. We build automated flows that nurture, retarget, and close. Focus on retention and increasing customer lifetime value (LTV), not just acquisition. Lower CAC, higher profit per customer.

Brevo Resend CRM Retention
Industry Playbooks

Want the deep dive for your industry?

The Process

How we deliver real results.

Clear steps. Transparent timeline. No surprises.

01

Request your free audit

Fill out the form with your business details and current marketing budget. Takes 2 minutes.

02

We analyze your marketing

We dig into your ad accounts, website, SEO, analytics, and compare to industry benchmarks. Nothing gets missed.

03

You get a detailed report and strategy call

Within 48 hours: clear findings, what's broken, what's working, and what to do next. Optional call to walk through everything.

04

We execute and report on results

Campaigns launched, weekly optimization, monthly performance reviews. You always know what's working and what's coming next.

Results

Real growth from real clients.

Actual campaigns. Actual numbers. No cherry-picking.

Real Estate
Agent Recruitment
6 hires
on $800 ad spend in 30 days · 8.1% lead-to-signed

A Miami brokerage came to us already burned by boost-the-post agencies. We built a 16-variant test matrix and partnered with a trained VA team for 24-hour speed-to-lead. Then tripled the budget and expanded to NY, NC, NJ.

Meta Ads Lead Gen VA Partner
B2B SaaS
Full Funnel
15.5× ROI
$167K revenue from $10.7K spend

No paid strategy existed. We built the entire funnel from scratch, tested messaging, and scaled what converted. Expanded to LinkedIn and Google.

LinkedIn Google Ads B2B
Mobile App
User Acquisition
$32 → $7
Cost per install (78% reduction)

Install campaigns were running inefficiently across platforms. Consolidated to Meta, built creative rotation strategy, and optimized for quality installs that retained.

Meta Ads App Installs Creative Ops
Health Clinic
Organic Growth
12× Traffic
91.94% engagement rate on content

Zero organic presence. Built SEO foundation, launched content system, and established local authority. Now dominates their city's search results.

SEO Content Local
See all case studies →
About Us

Who we are.

Marketing Guy is a performance marketing agency led by Francisco Estrada. 9+ years buying ads at scale, $10M+ in managed spend across Meta, Google, LinkedIn, and native platforms.

How we're different

We audit first. Before touching anything, we look at your data, your history, and your industry benchmarks. No assumptions.

We execute. Most agencies hand you a deck and disappear. We build the strategy, run the campaigns, optimize weekly, and report monthly.

We're honest. If you don't need us, we'll tell you. If something isn't working, we'll say it. No fluff.

We assemble specialists. You get an expert for each channel. Paid ads specialist, SEO specialist, conversion expert. No generalists.

Francisco Estrada
Founder & Performance Lead

9+ years in performance marketing. Managed $10M+ in annual ad spend across Meta, Google, LinkedIn. Specializes in data-driven strategy, conversion optimization, and scaling campaigns profitably.

Specialist Network
Website, Paid Media, SEO, Analytics

We assemble the right experts for your project. Channel specialists for Meta, Google, LinkedIn, SEO, conversion, and reporting. You always get someone who knows their discipline inside and out.

Pro-Level Stack

Tools we use every day.

No guesswork. We use industry-grade tools to track, measure, and optimize every campaign.

GA4
Analytics
SEMrush
SEO Research
Hotjar
User Behavior
Looker Studio
Reporting
N8N
Automation
HubSpot
CRM
Brevo
Email & SMS
Windsor.ai
Attribution
WordPress
Web Development
Resend
Transactional Email
Zapier
Integrations
Klaviyo
E-commerce Email
Our Promise

No Bullshit. Here's the proof.

Saying "no bullshit" is easy. Backing it up is what separates us. Here's what that actually means when you work with us.

📊

You own everything

Your ad accounts, your data, your reports. We never lock you into proprietary platforms. Leave anytime and take everything with you.

📞

No long-term contracts

Month to month. If we're not delivering, you shouldn't be stuck paying us. We earn your business every month, not by legal obligation.

📈

Real numbers, not vanity

We report on revenue, leads, and ROI. Not impressions, reach, or "brand awareness." If it doesn't move the needle, we don't celebrate it.

🚫

We'll tell you no

If a channel won't work for you, we'll say it. If your budget is better spent elsewhere, we'll recommend that. We'd rather lose a deal than waste your money.

48-hour response time

Every question, every concern, answered within 48 hours. No "we'll circle back" and then silence. You always know what's happening.

🔍

Full transparency

You see exactly what we spend, where we spend it, and what it returns. No hidden fees. No markup on ad spend. Our fee is our fee.

Questions

Frequently asked questions.

Everything you need to know before we talk.

What's the minimum ad budget to work with you? +
No minimum. We work with businesses at every budget level. What matters is consistency and willingness to test. Whether you're spending $1,000 or $100,000 monthly, we optimize for maximum ROI.
How long until I see results? +
Depends on the channel. Google Ads can show results in days. Meta Ads typically stabilizes in 2-3 weeks. SEO is a 3-6 month investment. We'll give you a realistic timeline during your audit and strategy call.
What if we're already running ads? +
Even better. We audit what you're running, identify what's working, what's broken, and rebuild the strategy. We almost always find significant optimization opportunities. You're likely leaving money on the table.
How do we get started? +
Fill out the audit form at the top with your business details and budget. Within 48 hours, you'll get a detailed report covering your current marketing, industry benchmarks, and specific recommendations. No commitment to work with us after.
What's included in the free audit? +
A full review of your ad accounts (if running), website performance, SEO position, conversion data, and industry benchmarks. The report includes specific findings, recommendations, and a prioritized action plan. Worth $500+ in consulting value.
How do you price engagements? +
Pricing depends on scope. Some clients need one service like paid ads only. Others want a full funnel including website, SEO, paid, and reporting. We discuss your goals and budget during the strategy call, then propose a custom plan that fits.
Can you work alongside our current agency? +
Yes. Some clients bring us in for a specific channel while their existing agency handles other services. We coordinate, don't conflict. If we find issues with current work, we'll tell you directly.
What industries do you work with? +
We've worked across B2B SaaS, real estate, e-commerce, health and wellness, mobile apps, financial services, and professional services. Our approach adapts to your industry's benchmarks and customer behavior.
Ready to Grow?

Let's see what your marketing
can actually do.

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